US Insights
Snapchat v. Facebook Messenger

Why Snapchat is a marketing fave in the mobile messenger wars

WhatsApp and other instant messenger apps
Fitbit still the belle of the ball

Brand dominates among current US wrist wearable sales with 51.4% market share

fitness band
4 in 5 US smokers wake up and light up

The state of smoking in the US for World No Tobacco Day

Smoking
Galaxy S7 cracks Top 5 for the quarter

Sales data shows that for its latest model, Samsung scores on both specs and promotions

Samsung S7 at Mobile World Congress
With breast cancer, youth not always a plus

New research shows younger women are more likely to skip the medications that could prolong their lives

Finding a healthy balance
Game change for rugby

Ignited by Rio 2016, The Futures Company sees explosive, US-fueled growth for the sport by 2026

stadium lights

Carolina Milanesi has left Kantar Worldpanel ComTech. For expert insights on mobile or tech, please…

See full profile

J. Walker Smith is Executive Chairman of The Futures Company.

See full profile

Jon Swallen leads initiatives into the development of digital methodologies for ad supported onli…

See full profile

Elizabeth Wilner is editor of Kantar US Insights.

See full profile

Latest Stories

The state of smoking in the US for World No Tobacco Day

New research shows younger women are more likely to skip the medications that could prolong their lives

Ignited by Rio 2016, The Futures Company sees explosive, US-fueled growth for the sport by 2026

Thanks to its globally dominant brands, US bucks trend of local brands closing in on multinational competitors

Trump, Clinton, and Americans' uniquely strong belief that politicians must have a moral grounding

Be the first to find out about our latest reports.

Log in to change email preferences