Americans embrace technology, but increasingly feel their information is at risk. View more
But four in ten American users admit to actively ignoring brands View more
Kantar observations on Facebook8 and the bot-shop arms race View more
New analysis shows Colgate scoring on novelty, Heinz sausage dogs going viral, many brands still failing on long-term impact View more
Micro Moment insights uncover potential opportunities for beverage brands.
One-day delivery can be expected to ramp up in key international markets like the UK, Germany and Japan.
Kantar examined the online giant’s advertising efforts across various media from July 1 through July 16.
Premium products, small brands and new retail lead the future trend of FMCG market in China
Advertisers spent $42.6 million on TV ads shown during the Women’s World Cup.
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