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From The Archive

Americans embrace technology, but increasingly feel their information is at risk.
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But four in ten American users admit to actively ignoring brands
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Kantar observations on Facebook8 and the bot-shop arms race
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New analysis shows Colgate scoring on novelty, Heinz sausage dogs going viral, many brands still failing on long-term impact
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Latest Stories

Micro Moment insights uncover potential opportunities for beverage brands.

One-day delivery can be expected to ramp up in key international markets like the UK, Germany and Japan.

Kantar examined the online giant’s advertising efforts across various media from July 1 through July 16.

Premium products, small brands and new retail lead the future trend of FMCG market in China

Advertisers spent $42.6 million on TV ads shown during the Women’s World Cup.

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