US Insights

Digital

Top Meal Replacement Brands on Amazon, Google, and TV

Kantar Media examined advertising activity for meal replacement shakes on Amazon, Google and television.

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Advertisers keep creating ad blocker advocates

Advertisers still struggle to use data and technology in the most effective way.

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Digital advertising growth at risk without comparable global measurement standards

A new international study shows mounting risk to advertisers.

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Brands Can Weather Extreme Content Storm Without Heading for the Exits

Consumer are largely forgiving when brands advertise around sensitive content

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Programmatic users behaving badly

Insights from TNS, Xaxis and Kantar Media on what marketers still have to learn about the hottest tool in digital advertising

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From The Archive

Kantar analyzed auto advertising activity on television and Google in the first two months of 2019.
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The average advertised price for a child car seat in Google product listing ads was $181.87.
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Kantar Media analyzed paid search advertising on U.S. Google searches for Valentine’s Day gifts ‘for her’ and ‘for him.’
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Kantar Media looks at the top winter apparel and boot advertisers in paid search advertising.
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Latest Stories

By 2025, 31% of fast-moving consumer goods on China’s mainland will be sold online.

The journey from value brand to premium is not an easy one. But it’s one that many Chinese companies are trying to make.

CVS Health CEO Larry Merlo announces the expansion of its HealthHUB format.

Amazon's brand value jumped 52% in 2019 to $315.5 billion.

After forward Wu Lei joins RCD Espanyol, the Spanish club’s awareness jumps in China.

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