US Insights


Trump Gets a Boost in First-Year Ad Boom

Candidates lined up with Trump in their advertising campaigns.

Trump’s Healthcare Battle Takes a Toll

Americans see no relief from the high cost of healthcare.

Illinois Governor's race triggers early ad blitz

55% of ads so far have been negative.

Midterm Elections to Bring in Billions in TV Advertising

Governors' races in 17 states will buoy spending in 2018

Fake news attacks are failing

Print and broadcast media have held up to attacks from politicians.

How Georgia's Special Election Became the Most Expensive House Race in History

Local TV stations were big winners in the special election

From The Archive

Records were indeed set in 2018, making it the richest midterm election in history.
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Kantar Media CMAG identified the total and top spenders across the nation in a year that has seen unprecedented spending.
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The Kavanaugh confirmation process triggered a wave of television ads.
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Political advertising has already reached a fever pitch a month before the election.
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