US Insights

Business

5 Takeaways From the Strange Collapse of Sears

Sears’ rapid decline may very well be final this time.

Sears
Coke Tops List of the World's Most Chosen Brands

Six out of the 17 brands chosen more than one billion times in a year are owned by Unilever.

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Retailing to the New Working Class

A wave of demographic change in America will have profound effects on our cultural center.

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2018 will be the tipping point for online grocery shopping

Consumers are getting happier with the online grocery experience.

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Privately putting patients first

As the healthcare sector focuses on patients and caregivers as primary health decision-makers, privacy guidelines become more challenging to meet

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Brands want to contribute more to your life

Seven out of ten brand marketers want to deliver something of value beyond their products and services

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From The Archive

Compared with the Year of the Dog, we can expect more and bigger red packets.
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Kantar research finds Google closing the gap on Amazon.
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Growth rates of Prime membership indicate a potential short-term saturation.
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Seth Rogin discusses the future of news, and what it means for brands and society.
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Latest Stories

Progressive targeting can be as simple as challenging outdated and over-simplistic assumptions.

Kantar Media analyzed paid search advertising on U.S. Google searches for Valentine’s Day gifts ‘for her’ and ‘for him.’

Performance weakens during the fourth quarter.

Most marketers think they are avoiding stereotypes, however female marketers are more wary than their male colleagues.

Amazon continues to prioritize R&D for its devices as it looks to embed Alexa everywhere.

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