US Insights
Coke Tops List of the World's Most Chosen Brands

Six out of the 17 brands chosen more than one billion times in a year are owned by Unilever.

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Beer Brands Face a Challenge in China

The penetration rate of beer in Chinese urban families is 68%.

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Avoiding the Pride Charade

The LGBT marketplace represents some $1 trillion in spending power.

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A Portrait of the Ad Blocker in the Digital Age

Blockers and premium content subscriptions have provided users with powerful tools for avoiding ads.

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US Companies Dominate Ranking of World's Most Valuable Brands

57 North American brands made the top 100 and accounted for 71% of overall brand value.

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Ross Tucker is the Executive Editor of Kantar US Insights.

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Bryan Gildenberg, a world-renowned expert in retail insight, is Kantar Consulting's Chief Knowledge…

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J. Walker Smith is Chief Knowledge Officer, Brand & Marketing at Kantar Consulting.

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Laura Sigman is Director of Marketing, The Americas at Lightspeed.

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Latest Stories

Lightspeed Health's survey in the US and UK shows wide ranging impacts of the disease.

The social media platform has been investing heavily in winning back consumer trust.

The penetration rate of beer in Chinese urban families is 68%.

Kantar Media examined advertising by mortgage lenders on television and online paid search from March 1 through May 21.

Blockers and premium content subscriptions have provided users with powerful tools for avoiding ads.

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