But four in ten American users admit to actively ignoring brands
Kantar debuts annual comparison of US-China social media usage
The list of Twitter Q&As gone bad grows by the day
CBS faces Twitter fallout for choice of Egg Bowl over Iron Bowl
New analysis shows Colgate scoring on novelty, Heinz sausage dogs going viral, many brands still failing on long-term impact
Reaction to news that Facebook Messenger now accepts payments View more
Kantar observations on Facebook8 and the bot-shop arms race View more
Concerns over time spent and quality of content cause lower satisfaction View more
Katy Perry fans willing to put up with a little football View more
20 stores will open this summer, nearly a year earlier than expected
The mobile phone majors have all faced considerable challenges and criticism.
Apple finished 2016 as the top smartphone brand in Great Britain and the US.
Super Bowl LI was the second-most cluttered game ever.
Fans in the US, United Kingdom and China are making good money.
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