US Insights

Public Affairs

Americans Lose Faith as Health Care Battle Heats Up

Money is starting to pour into health care ads.

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Nate Silver: Start embracing uncertainty

An increasingly fragmented society means getting comfortable with uncertainty.

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Trump's triumph in 3 charts

Kantar Futures data show Americans were receptive to Trump's message.

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Tracking the path of the political ad storm

Kantar Media assesses the coming disruption of available TV ad time by political advertisers in 2016

Iowa ad disruption
To the righteous goes the presidency

Trump, Clinton, and Americans' uniquely strong belief that politicians must have a moral grounding

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A community's Pulse

More LGBTQ than straight respondents feel vulnerable to health and welfare issues, discomfort over uncertainty in their lives

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From The Archive

Kantar looks at whether young people will stand up and be counted on 8th November
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Looking at how people aged 12-19 feel about politics ahead of the US election
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Trump's website receives almost three times as many search clicks as Clinton's
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Study: Clinton brand akin to American Airlines, USPS; Sanders brand to Instagram; Trump brand unlike any in 100,000-brand database
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Latest Stories

The buzz is building but the level of understanding is lacking.

Americans agree taxes are too high but don't see taxes as a serious issue for the country.

Amazon’s aggressive pace of disruption could be scary for other companies.

A new international study shows mounting risk to advertisers.

Good things happen when you put shoppers first

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