US Insights

Public Affairs

How Georgia's Special Election Became the Most Expensive House Race in History

Local TV stations were big winners in the special election

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Americans Lose Faith as Health Care Battle Heats Up

Money is starting to pour into health care ads.

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Here's Why Trump's Tax Plan Will Be a Tough Sell

Americans agree taxes are too high but don't see taxes as a serious issue for the country.

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Trump's triumph in 3 charts

Kantar Futures data show Americans were receptive to Trump's message.

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To the righteous goes the presidency

Trump, Clinton, and Americans' uniquely strong belief that politicians must have a moral grounding

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A community's Pulse

More LGBTQ than straight respondents feel vulnerable to health and welfare issues, discomfort over uncertainty in their lives

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From The Archive

An increasingly fragmented society means getting comfortable with uncertainty.
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Kantar looks at whether young people will stand up and be counted on 8th November
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Looking at how people aged 12-19 feel about politics ahead of the US election
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Trump's website receives almost three times as many search clicks as Clinton's
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Latest Stories

Consumers prefer a stable rate when it comes to rewards.

The retailer is counting on traditional media for its biggest sales day

Amazon is looking to top last year's success and lock in loyalty.

Using a phone while driving is only viewed as moderately dangerous to many

1,741 advertisers spent $4.5 million sponsoring the non-branded grocery keyword group—a 245% increase.

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